Many companies have integrated social media into their advertising campaigns. The Levi’s brand however, is the first to introduce social plugins into their online shop. By doing so, Levi’s has created a “social shopping experience.” Online shoppers can choose to “shop socially” and customers can share Levi’s products with their friends, “Like” them, or find [...]
April 26, 2010
Categories: Advertising, Strategis, facebook . Tags: social media, facebook, marketing, Advertising, Rachel Lagesse . Author: strategisadv . Comments: Leave a Comment
Diary of a Loser by an All-Around Winner by Adam Cupples Success stories are a dime a dozen – but you’ll have to go somewhere else for one of those tales, because today you’re hearing from the loser. It’s bittersweet. Our agency went through a two month review process against 10 other agencies for a [...]
December 21, 2009
Categories: Advertising, Meetings, Strategis, Top Five . Tags: Adam Cupples, Top 5, Advertising, Meetings, @ACupples . Author: strategisadv . Comments: 1 Comment
When it comes to online money making opportunities, Google tends to be the first with its hand in the cookie jar. Leading the way as a search engine icon, Google has just announced its newest endeavourer—tapping in to the music industry and launching an online music search service. As in-store sales continue to plunge and [...]
October 22, 2009
Categories: Advertising, Google, Media, Strategis, search . Tags: Advertising, Angela Belanger, Google, Music, MySpace, search, Strategis . Author: strategisadv . Comments: Leave a Comment
I could probably end my post right here. Who hasn’t seen this yet. My boss emailed it to me. I saw it 9 times in one hour on Twitter. Then 2 of my friends posted it to Facebook. The next day my husband told me about it, 3 more friends posted it to Facebook. I [...]
September 7, 2009
Categories: Advertising, social media . Tags: Pam Maloney, social media, viral . Author: strategisadv . Comments: Leave a Comment
Scoops Here. Do you ever see an ad and go “wow I can’t believe they did that!”? One of the most notorious users for this approach it PETA. Not shocking though, is another ad that PETA has recieved attention for recently. A billboard suspended over Atlantic Boulevard in Jacksonville, FL is causing more controversy. It is part [...]
August 26, 2009
Categories: Advertising, Billboard . Tags: Advertising, Billboard, Kristin Braga, PETA, Scoops, shock tactics . Author: strategisadv . Comments: Leave a Comment
Google, on Wednesday, anounced that it has agreed to buy On2 Technologies, which sells video compression software, in a stock deal valued at about $106 million. The per-share price was 57 percent above On2’s closing stock price on Tuesday, and On2’s shares soared on the news. Similar to Google’s 2006 acquisition of YouTube at a [...]
August 6, 2009
Categories: Advertising, Google, newspapers, search, social media . Tags: Google, Kyle Goggans, merge, on2, search . Author: strategisadv . Comments: Leave a Comment
The Bay State Banner, Boston’s only black-owned newspaper, plans to accept a $200,000 loan from the city to stay afloat, despite criticism that the money could compromise its impartiality during an election year. The newspaper, which has a weekly circulation of 30,000 copies and has struggled with slumping advertising revenue, said last week that its [...]
July 21, 2009
Categories: Advertising, Media, economy, newspapers . Tags: bay state banner, boston, Kyle Goggans, news update . Author: strategisadv . Comments: Leave a Comment
