Facebook is like your kid’s troublemaking friend…

OK, maybe that’s a little harsh… I don’t know your kid’s troublemaking friend – but we all had one – -or were one. This is just a quick thought but… I was just scrolling my Facebook page and saw the following headlines and thought: Bully! Instigator! Neighbors Facebook Fight Leads To Arrests: Police in Manchester, N.H., [...]

A message from the newbie…

Hey there! My name is Lea Felici. I’m the newest member of the gang here at Strategis. It’s only been three short weeks since I signed on as an account coordinator but man, have I learned a TON already. (I have Rachel to thank for that!) I graduated from Suffolk University this past May with [...]

Facebook Launches Photo Tagging for Pages

Facebook announced today the launch of photo tagging for pages. Facebook users now have the ability to tag pages in their photos the same way they can tag their friends. Tagging pages in photos enable Facebook users to share stories with friends about the things they interact with in the real-world, such as businesses, brands, [...]

Top five social communications mistakes for Higher Education

Strategis has worked on an inordinate number of social communications campaigns for Higher Education. Through testing and tracking we found some great successes, but most importantly we have found some failures. These failures can turn a great idea into a great waste of time and do more harm than good. Especially in the eyes of [...]

Top 5 Social Communications tips for the Executive Suite

As the social communications freight train turns in to a high- speed locomotive C-Level Executives are being forced to truly embrace the idea of positioning their companies in the social space. Not just for the short, but for long-term growth and sustainability. I have seen way to many general posts that speak about the utilization [...]

Making Sense Out of Chaos

“…only the losers will have to pay for it” You would have to have lived under a rock over the past few years not to have realized advertising has changed.  And it’s not just due to shrunken budgets.  With the advent of the internet and digital technology, clients can now customize their specific message to [...]

Facebook Gets $500 Million Investment

It’s all over the news – “Facebook Gets $500 Million Investment.” Looks like the popular social networking site is entering the new year with a bang! According to reports from The New York Times and USA Today, Goldman Sachs and Russian partner Digital Sky Technologies have reportedly agreed to invest $500 million in Facebook. So [...]

Facebook to Roll Out New Messaging System

Facebook announced its plan to release the new “Facebook Messages” late Monday afternoon. CEO Mark Zuckerberg highlighted the need for an enhanced system with the mind-blowing statistic that more than 4 billion Facebook messages are sent each day. One can only imagine that number will continue to grow with the site. Despite plans to distribute facebook.com [...]

NEW Facebook Analytics App

How would you like to check and see where your Facebook posts rank? Well, now with PostRank, you can. PostRank the social web connects people where they share, critique and interact with content and each other. PostRank is the largest aggregator of social engagement data in the industry. Their platform tracks where and how people [...]

Facebook has Introduced New Groups

If you’ve been on Facebook lately, you might have noticed that they have launched a new version of Groups. News of this has been spreading quickly, and for good reason: this newest version of Facebook Groups is giving users functionality that they’ve never seen before. The redesigned Groups allow users to essentially build a space [...]

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