Today is the day to voice your opposition to the controversial anti-piracy bills SOPA and PIPA. Many major sites are voicing their opposition to the bills. From Google: “Two bills before Congress, known as the Protect IP Act (PIPA) in the Senate and the Stop Online Piracy Act (SOPA) in the House, would censor the [...]
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Couch Potatoes..
TV Guide seems to think we’re all couch potatoes. In their Fall TV survey, they found that 32% of users surveyed (up 14% from 2010) say they watch more than 30 hours of TV a week. That’s a huge number for marketers and advertisers, but when reminded of all the existing television platforms (live, on [...]
November 8, 2011
Categories: Internet, social media, YouTube . Tags: advertising, DVR, Hulu, media, Netflix, TV, YouTube . Author: kaylaheelan . Comments: Leave a Comment
Ad Record Reached thanks to Social Media
Football season doesn’t officially start until the Saints and the Packers kickoff tonight at 8 PM, yet NBC Sports has already scored a touchdown. They’re just five spots away from selling out the 2012 Super Bowl for a record breaking $3.5 million per 30-second commercial. That’s a $1 million increase since last years Super Bowl. [...]
September 8, 2011
Categories: Internet, social media, YouTube . Tags: social media, twitter, You Tube . Author: strategisadv . Comments: Leave a Comment
Top five social communications mistakes for Higher Education
Strategis has worked on an inordinate number of social communications campaigns for Higher Education. Through testing and tracking we found some great successes, but most importantly we have found some failures. These failures can turn a great idea into a great waste of time and do more harm than good. Especially in the eyes of [...]
March 30, 2011
Categories: facebook, Internet, social media, Top Five, twitter . . Author: georgeirish1 . Comments: Leave a Comment
Top 5 Social Communications tips for the Executive Suite
As the social communications freight train turns in to a high- speed locomotive C-Level Executives are being forced to truly embrace the idea of positioning their companies in the social space. Not just for the short, but for long-term growth and sustainability. I have seen way to many general posts that speak about the utilization [...]
February 16, 2011
Categories: Brand, Business Development, facebook, Google, Internet, social media, Top Five, trends, twitter . . Author: georgeirish1 . Comments: Leave a Comment
Making Sense Out of Chaos
“…only the losers will have to pay for it” You would have to have lived under a rock over the past few years not to have realized advertising has changed. And it’s not just due to shrunken budgets. With the advent of the internet and digital technology, clients can now customize their specific message to [...]
January 26, 2011
Categories: facebook, Google, Internet, mobile, social media, trends, twitter, YouTube . . Author: dgonsalves1 . Comments: Leave a Comment
The App Store for all! And for all a good night!
Apple will finally unveil the “Mac App Store” this Thursday; a moment at least for yours truly, has been long overdue. To put it simply, simplicity is key. In my view, the whole appeal behind an App is to receive important information in a clear and simple format. If that’s not a priority, then you [...]
January 4, 2011
Categories: Internet, mobile, social media . . Author: pscanlon3 . Comments: Leave a Comment
What WikiLeaks Tells Us About the Power of Internet
One organization you can’t seem to ignore these days is WikiLeaks. For those of you not familiar with WikiLeaks, it’s an international media organization which publishes confidential information while keeping sources anonymous. Major controversy first came to the website in late July when secret documents regarding the United States’ military operations in Afghanistan were exposed. Since [...]
December 7, 2010
Categories: Internet . . Author: pscanlon3 . Comments: Leave a Comment
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