Using social media to promote a cause: Jamie Oliver and the Food Revolution

written by Pam Maloney (@PMaloney) Facebook fans of Jamie Oliver saw a post in their news feeds this morning- Oliver’s mission (and the point of his new television series Jamie Oliver’s Food Revolution) is to bring healthy food options into American school lunches. His program aims to show us all that the current system in place [...]

Using Social Media to Remember 9/11

Serious Scoops Here. Today we remember an event 8 years ago that rocked the core of American tradition and principle. As many before us, we have used traditional forms of media as a way to reflect and remember how this day changed our country forever. As untraditional as social media is, it offers an easily [...]

APPLE TRIES TO KILL STEVE JOBS STORY IN SUNDAY TIMES

“Apple hates personality stuff and press intrusion. ‘We want to discourage profiles’. Strong words from an Apple PR. Apparently Apple didn’t want the Sunday Times to publish the 4000 word plus profile for the fact that it may reveal more about jobs past, present, and future than the company is willing to disclose. I think [...]

SOCIAL MEDIA CHANGE!

To all of the information highway skepticals, many have discussed the groundbreaking election of president Obama and its significants in modern American history, but think about this – what other campaign, in any context, is bigger than a presidential campaign? Not many. Obama’s campaign staff realized one centrally important concept. Next big campaign, next big [...]

TripAdvisor banishes fake reviews

The influential travel Web site TripAdvisor has been quietly posting disclaimers to warn customers of hotels writing fake reviews to improve their popularity rankings or hurt competitors. The red disclaimers near the names of hotels show that TripAdvisor has a problem with fake reviews, travel bloggers and industry experts say. One blogger, Jeff Tucker, warned [...]

Social Networking = Cohesion or Division?

Is the social media revolution bringing us together? Or is it perpetuating divisions by race and class? An important question asked by New York Times’ Riva Richmond. I know, your all probably thinking, “what do you mean division, social media is all about bringing people together.” Your right, most social media is, well, just that. [...]

Trusting the brand to the lowly ‘twintern’

Many corporate higher-ups are demonstrating a genuine concern for the level of discretionary decision making invested in todays corporate “twinterns” (Twitter/social media interns). The thing is, many companies such as Pizza Hut are now choosing to hire paid interns to focus on their social media endeavors. Great idea, in theory. One of the most common [...]

Facebook for Charity

Here’s a timely article. Using Facebook to promote social responsibility, some youngsters create facebook cause to benefit the family who’s house was destroyed in the crash of Continental Airline’s flight 3407 earlier this month. We surely understand the impact social media and social networking can have on philanthropic causes – as we begin planning stages for [...]