The Federal Trade Commission has implemented new guidelines that require full disclosure from bloggers in regard to any product they review that was received for free. These guidelines are a web 2.0 enhancement of their 30 year old rules for the use of testimonials in advertising. The guidelines address an issue some folks have with the credibility of bloggers [...]
My Sunday Morning and the Boston Globe
Adam Here: On Sunday morning I woke up before the kids, grabbed my cup of coffee, sat at the kitchen table and read the Boston Globe section by section, folding and flipping while the tips of my fingers slowly turned gray… Wait wait wait, that isn’t exactly how it went. With mug in hand, I [...]
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Really?!?
I went to Boston.com a minute ago to see this: The biggest article on the home page of the newspaper’s website is about Facebook Icons? BFD! Is there nothing else going on it the world today? What icon should the social networking giant use to indicate that the user has gone through a divorce? [...]
