Twitter Can’t Seem to Get You to Open Up…

Scoops Here. Researchers at Penn State recently revealed the results of a study which looked into how people were using Twitter to talk about products. For Companies, perception is key when it comes to brand building. Many businesses currently fear how people on Twitter perceive their products.  According to this study, companies may not have to worry about Twitter [...]

Time Spent on Social Networks Has Tripled Mwah ha ha

Scoops Here. Social networking usage in America will not falter. The Nielsen Company is out again with a new study finding that 17% of all of their Internet usage spending quality time with social networking sites–this number is triple that the time dedicated a year ago.   While many still try to keep their budgets [...]

Sorry Google Fans…5 Reasons to Switch to Bing!

Scoops and Devil’s Advocate Here. For the sake of neutrality and fairness. I will have to put my love for Google aside and discuss the reasons why many are taking the plunge with Bing. This is not all too surprising see that  Nielsen reports shows that it currently holds 10.7% of the search market (to [...]

Using Social Media to Remember 9/11

Serious Scoops Here. Today we remember an event 8 years ago that rocked the core of American tradition and principle. As many before us, we have used traditional forms of media as a way to reflect and remember how this day changed our country forever. As untraditional as social media is, it offers an easily [...]

Facebook Makes You Smarter, So Twitter Makes You Dumber?!

Scoops Here. I guess parsing out my time in favor of Facebook will do me well according to psychologist Dr Tracy Alloway from the University of Stirling in Scotland. Apparently using Facebook makes you smaaaat (that was connoting the Boston accent if you did not pick up on that), and using Twitter destoys a few [...]

Who says social media is cheap–Get Twtapps for $500,000!

Scoops Here. Twtapps is a true testament of the growing value of social media and the applications being developed for it. According to Read Write Web, Twtapps founder and developer Felipe Coimbra cited insufficient resources and in laymans terms he sick sick of coming up with more applications. Currently, around 83,000 Twitter users have used [...]

Shock Value of Advertising–Does it work?

  Scoops Here. Do you ever see an ad and go “wow I can’t believe they did that!”? One of the most notorious users for this approach it PETA. Not shocking though, is another ad that PETA has recieved attention for recently. A billboard suspended over Atlantic Boulevard in Jacksonville, FL is causing more controversy. It is part [...]

Scoops Giving More Props to Facebook…

Scoops Here. I am dedicating another post to Facebook. First being excited that they decided to fix up their events functionality, now they have finally made their well deserved mark on the Top 50 U.S. Web Properties list. For the first time, Facebook is in the Top 5 of comScore’s newly released Media Metrix rankings [...]

Finally Updates to Facebook Events!

  Scoops Here. This is a very exciting update for Facebook and I thought I would share it with all my favorite socialmedialites out there. I am probably one of so many people who create events on Facebook and wonder–why doesn’t Facebook just let you take a list of invitees and transfer it over to [...]

What’s Your Twitter Mojo?

Scoops Here. Ever thought want kind of Twitter Mojo you have? Look no further Yahoo put out the socialmedialites of the world a tool today that tells you what kind of Twitter user you are based on of your Tweet content. In order to find out what Twitterer you are, Yahoo uses a secret algorithm to give you [...]

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